About Us
Bima TV KE is a digital insurance media and education platform that creates public insurance awareness, promotes industry networking and is committed towards improved consumer experience through capacity building and data analytics. Our organization’s main objective is to increase value and penetration of insurance in Kenya through content strategy on industry workshops, events and conferences, social engagements, industry news and public engaging activities. We are passion driven seeking to complement the roles of other Insurance industry players in educating the public on insurance matters. The company uses insurance conversations to generate valuable insights and market intelligence aimed at promoting sustainability in insurance and an inclusive space for all stakeholders. Our insurance TV’s modus operandi is #Edutainment.
Value Proposition
- We create a great blend of educative and entertaining content to communicate and positively impact our audience without the feel of insurance sales persuasion.
- Our brand prides itself in its engagement uniqueness that demystifies insurance in a fun and relatable manner creating trust and real relationships among stakeholders.
- Our evergreen content provides solutions to real-life situations to a niche insurance audience that’s keen to plan and protect their wealth.
- Bima TV’s objectives are geared to generate tangible insights and data for strategic decision making in the insurance industry.
- Quality graphical content delivered professionally on social media with marketing and brand influencing value ads that create meaningful engagements.
Educative events
Our vibe has been highly impactful and effective to our forte audience. Below is some of our creative work on events hosted and select testimonials;
4th May 2024 – Bima TV Cup – attendance of 956 persons and 46 cars. Winners were awarded individual insurance products.
@bimatvke Insurance Vibes back to back! A lovely Saturday with @208club at Bongani Gardens, Karen. Insurance Edutainment, value for your time! #Discoverinsurance #bimatvke #carclub #carculture #peugeot #peugeot208 #peugeot206 #peugeot3008 #peugeotsport #peugeot308 #cars #motorinsurance #vehicleinsurance ♬ original sound - BIMA TV KENYA
13th April 2024 – Peugeot Owners – 410 car owners and enthusiasts turned up for the vibe.
10th Feb 2024 – Audi Fun Club Clinic Day – 370 members participated and had this to say
7th October 2023 – Mazda Axela Owners Kenya (Axela Nation) Wash and Insurance day – Over 400 members attended
29th April 2022 & 30th July 2023 – Insurance Meet & Greet (First & second edition respectively) – An industry networking forum with estimated average attendance of 180 insurance industry players and customers.
30th July 2023 – Insurance Debate – Bima Tv hosted this under the theme, “is the Industry ready for Gen Z?”, and produced consumer based content that has since shaped our partner’s policy reviews, job creation and alignment, new product development and other invaluable insights as shared with sponsoring brands
9th December 2023 – Mazda Verisa Family Insurance Day & Christmas Party – Estimated 70 families were represented.
Media/TV Commercials Partnership Experience
We have undertaken media partnerships with top industry organizations to drive meaningful and creative engagements within their target market and the insurance industry at large through content creation and brand promotion.
Some of the industry’s key events covered include:
- Association of Insurance Brokers of Kenya 2022 – 16th AIBK Annual Regional Conference – a three (3) day conference themed Innovate, Evolve, Thrive – featuring delegates from across the continent.
- Association of Kenya Insurers (AKI) on the Future Leaders of Insurance Competition – 2023 – driving innovation by young insurance professionals for future insurance market.
- Kenya Women in Insurance (KWiIn) dinner themed “Taking your seat at the Table” – 2023, an exclusive ladies only forum seeking to grow women in insurance into leadership through coaching and mentorship, networking and inspirational programs.
Association of Kenya Insurers (AKI) – AKI Awards 2023 – Industry’s largest award ceremony with over 1,500 people
Young Insurance Professional Africa (YIPs Kenya) – Africa Climate Summit week (ACS23), a one (1) day summit discussing the role of insurance industry on matters climate change & sustainability
RSVP
We are an award winning digital insurance media and education platform that promotes insurance awareness to increase the value and penetration of insurance in Kenya. We use insurance conversations to equip consumers with invaluable insurance information while generating valuable insights and market intelligence aimed at promoting sustainability in insurance. Our insurance TV’s modus operandi is #Edutainment.
